A collaborative digital experience to support music creators
The music industry can be a tricky business to navigate. Whether you’re a songwriter, composer or music publisher, it’s not enough to simply create the music – you must also deal with the world of licensing, copyright and royalties in order to be successful. But that’s where the Australasian Performing Rights Association (APRA) and Australasian Mechanical Copyright Owners Society (AMCOS) steps in.
APRA AMCOS exists to support music creators with a unique licensing framework and music industry support network that involves education, creators rights advocacy, awards and events.
Today, APRA AMCOS works with over 100,000 Australasian music creators to look after certain music rights on their behalf. Businesses and organisations can buy a licence from APRA AMCOS to play, perform, copy, record or make available a vast catalogue of songs. Royalties are then paid to music creators when their music is played or copied, both locally and overseas.
The APRA AMCOS team engaged us in mid-2020 to work on the development of their new website. Working in collaboration with their in-house design team, and using a foundation of existing user research and website concepts, we provided APRA AMCOS with a modern, user-centred, mobile-first site using Craft CMS.